How to Interview an Investor

Finding the ideal investor for your start-up is a crucial aspect. The right investment match will shape the course of a company for many years to be. The interview process is the first opportunity for entrepreneurs to get know an investor and find out if they’re an ideal match.

How to navigate the interview process for a position such as analyst in investor relations requires a blend of financial expertise and communications skills. The best candidates are able to communicate complex financial information and craft stories about investments that establish trust with stakeholders.

Interviewers want to know about your experience with creating and executing investor relations strategies for public and private companies. Your answer should show that you know the requirements and needs of investors and how you can tailor your presentation to suit the needs of each investor.

Investors may also ask whether you can spot red flags in deals and how you assess the risk/reward profile of investments. You must be able to present examples of your experiences evaluating market trends, analyzing industry competitors and analyzing valuations.

Understanding the expectations of an investor is crucial to the success of a relationship. For example when an investor wants frequent contact with portfolio companies, but isn’t available to meet face-to-face regularly, the relationship may not be a good fit. It’s also important to determine if an investor has specific expectations regarding the representation of their board and how involved they expect to be in the decision-making process for their investments.

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